OpenAI

Verified interview challenge

Design a B2B AI free trial

Build a trial that lets a company experience shared AI work before deciding to pay.

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The challenge

A shared AI workspace currently asks companies to pay or book a demo before trying it. Prospective buyers say they need to use it with their team, but a self-serve trial would introduce inference costs, abuse risk and possible conflict with enterprise sales.

Design the trial and the path from an invitation to meaningful shared use. Use the supplied funnel, retention and cost evidence to propose a bounded experiment, including the rules for expanding, changing or stopping it after companies have had time to make a paid decision.

What you'll practise

  • Team activation

    Design an experience where invited colleagues use a shared project.

  • Incremental conversion

    Distinguish new paying workspaces from customers who would have purchased anyway.

  • Trial economics

    Set a feasible scope using the supplied usage costs and pilot limits.

Your writing workspacePreview
Your free-trial proposalYour response
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