Google

Verified interview challenge

Investigate falling AI assistant usage

Establish whether an assistant's usage decline is real, where it is concentrated and what it means.

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The challenge

Weekly use of a writing, research and coding assistant is falling, but the pattern differs across mobile, web and individual tasks. Remaining users are more active, and a mobile onboarding redesign arrived alongside an analytics change.

Leadership wants a recovery plan next week. Choose the comparisons that would show whether the decline is real, who it affects and what caused it. Also consider whether weekly active users captures the product health the team needs to understand.

What you'll practise

  • Segmented investigation

    Locate the decline across platforms, tasks and user groups.

  • Measurement judgement

    Question whether the headline metric reflects the product value leadership cares about.

Your investigation workspacePreview
Assistant usage and segment dataCase materials included in the full challenge
Your investigation

Explain which evidence you would inspect and what each result would change.

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